Pokémon Center DX
★ 4.5 ｜ 4,246 reviews
Massive toy store · Themed cafe · Exclusive merch
📍 Japan, 〒103-0027 Tokyo, Chuo City, Nihonbashi, 2-chōme−11−２ 髙島屋S.C.東館 5F
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Hours
- Monday: 10:30 AM – 9:00 PM
- Tuesday: 10:30 AM – 9:00 PM
- Wednesday: 10:30 AM – 9:00 PM
- Thursday: 10:30 AM – 9:00 PM
- Friday: 10:30 AM – 9:00 PM
- Saturday: 10:30 AM – 9:00 PM
- Sunday: 10:30 AM – 9:00 PM
The full picture
A flagship retail destination and cafe in Nihonbashi dedicated to the Pokémon franchise, featuring an expansive range of merchandise and interactive displays.
It suits families with children, long-time fans of the series, and travelers looking for unique Japanese souvenirs.
Crowds are consistent throughout the day, so visiting right at opening on a weekday is the best strategy.
💡 Expect long queues for the registers that may weave through the entire store during peak hours.
Visitors love
- massive variety of plushies
- nostalgic game artwork displays
- kind and helpful staff
- exclusive Japanese merchandise
- well-organized queue management
Some note
- consistently very crowded
- limited edition items sell out fast
- cafe availability can be limited
Good to know
- Is it good for kids?
- Yes, children find the statues and toys very engaging, and staff are known to be particularly welcoming to young fans.
- Is it OK on a rainy day?
- Yes, the store is located entirely indoors within the Takashimaya S.C. East Building.
- How long should I stay?
- Most visitors spend between 45 to 90 minutes browsing the merchandise and viewing the displays.
- Is a reservation needed?
- No reservation is required to enter the shop, though the adjacent Pokémon Cafe usually requires booking well in advance.
Visitor reviews
★★★★★
Amazing place! They sell Pokémon stuff of basically everything you could imagine. They also sell a lot, and I mean a lot of different Pokémon plushies. It even has a café with Pokémon themed dishes and you get to play some of the games. Waiting in line only took 20/25 minutes, even though the line went through the entire store. My son had the best time here!
★★★★★
We had a great time here, after playing pokemon for almost 30 years and my daughter pokemon mad it was a treat seeing her face light up seeing so many pokemon toys, souvenirs and statues. The staff were wonderful helping us find what we wanted and giving us exta stickers at the till, they added to my daughters experience. It was a shame that the cafe was closed for renovations whilst we were there.
★★★★★
As a Pokemon fan it was a nice place to shop. Plenty of merchandise. Was a very nice and pleasant experience.
Staff were kind and offered help, location was clean.
Went back another time and made it into the cafe next door.
My images are from last Oct. Just wanted to leave reviews.
★★★★★
Pretty cool place to check out in Tokyo, especially if you grew up with Pokémon. The store had heaps of merch and some stuff you don’t really see outside Japan. It was busy but still easy enough to walk around and browse properly.
The display wall with the old games and artwork was probably my favourite part. Even if you’re not buying much, it’s still worth a visit just for the atmosphere and nostalgia.
★★★★
it is as busy as always, there's no low hour here. a lot of funny cute products inside, especially plush is my favourite and people also looked for cards as well. it's spring time to the pikachu with afro sakura head is the right one, definitely buy it! i was actually looking for some 30th anniversary products but all were sold out quickly. no luck.
